Two products to meet your custom research needs

The U.S. Travel Association Research Department would be happy discuss the ways in which our customizable research can benefit your organization. For further information, contact us at (202) 408-2158 or send email to research@ustravel.org.

Economic Impact Reports

Over 25 years of proven experience

The U.S. Travel Association is available to create custom economic impact reports at the national, regional, and local level, which may just give you the edge you need to justify either maintaining or increasing your program’s budget. Your organization would benefit from U.S. Travel’s expertise in determining:

• Travel expenditures for the area of interest
• Travel generated impacts on employment, payroll and federal, state and local tax revenue
• Detailed analysis of 18 travel categories, including lodging, food, retail, public transportation, auto transportation, and amusement/recreation
• Economic impact of various types of travel, such as:

1) business and leisure
2) by transportation mode
3) by type of accommodations used
4) by other trip and traveler characteristics

Consistent

The U.S. Travel Association can estimate the economic impact of travel down to the county level, and our custom research is designed so that economic impact data can be compared across all fifty states and the District of Columbia, thereby allowing states and localities to assess their market share nationally, regionally or within the state.  Furthermore, U.S. Travel custom economic impact data can be used to evaluate travel and tourism’s economic contributions to the economy in comparison to other industries. 

Trusted Results

Join the approximately 20 states currently contracting with U.S. Travel's Research Department annually.  U.S. Travel Association custom studies are competitively priced and prepared as soon as local input data are provided.  Please contact us today for more information.

Xiaohua Tian xtian@ustravel.org  

travelhorizons™

National Surveys Designed for You

The travelhorizons™ research program is the first and only tracking survey designed to determine the impact of current events on the travel intentions of Americans. The U.S. Travel Association invites your organization to include its own proprietary questions in the travelhorizons™ survey.  

Benefits of participation in the travelhorizons™ program include:

• Quarterly access to a sample of nearly 2,300 U.S. adults, 1,500 recent leisure travelers and 500 recent business travelers
• Rapid reporting that results in virtually “real time,” travelhorizons™ data
• Ability to measure the effects of economic, social and natural developments on both leisure and business travel intentions of Americans.
• Tracking of existing and developing issues that have the potential to impact your business and travel to your destination.

• Insights into changes in travel attitudes, perceptions, and behavior.

Include Your Organization’s Questions

If your organization would like to provide input on special survey topics and include its own proprietary questions in the quarterly travelhorizons™ surveys, please contact Dave Huether at dhuether@ustravel.org for more information on sponsorship opportunities.