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U.S. Travel Toolkits
Tools to Help You Communicate Critical Issues
The U.S. Travel Association provides members with ready-made communications resources, such as talking points, sample news releases and op-eds, PowerPoint presentations and graphics, to help the travel community speak with one voice on a variety of critical topics. Recent toolkits distributed to U.S. Travel members are available below.
Defend Your Budget
With reductions and even elimination of an entire state tourism office, U.S. Travel wants to help you get your budgets back. Let's make the case for why travel matters – an ongoing effort for all of us, particularly during these tough economic times. U.S. Travel has packaged valuable ammunition to help you fight the good fight and inform your elected officials on why travel and tourism is important and how it supports vital public services.
National Travel and Tourism Week toolkit
This kit includes a number of useful resources, ideas and travel facts to help you plan and stage effective activities in support of the annual National Travel and Tourism Week, including tools to organize a U.S. Travel Rally Day event in your community or state.
International Travel Promotion toolkit
President Obama has signed into law the first-ever national travel promotion and communications program to attract more international travelers to the U.S. The toolkit of resources provides useful templates for crafting messages to your local media and expressing thanks to policymakers in the House and Senate who helped make TPA a reality.
Business Travel ROI toolkit
The analysis on ROI of U.S. business travel by Oxford Economics is a critical tool in the battle to affirm why travel matters, especially for meetings, conventions and exhibitions, and incentive programs. These tools will help you spread the word on business travel's effects on profitability.
Meetings, Events & Incentives toolkit
Tools provided will help protect American workers and local communities and deliver the message to policymakers and media that meetings mean business, particularly in light of unfair and misguided attacks by some in Washington that sought to deter legitimate corporate travel.
Benefits of Travel PSAs toolkit
In partnership with the U.S. Travel Association to amplify the case for why travel matters, the Travel Channel created four public service announcements to promote the benefits of travel. Three 15-second spots promoting the benefits of travel for health, education and creativity and job performance, as well as a 30-second spot promoting the benefit to overall well-being are available for download.
H1N1 / Swine Flu toolkit
While it's critical that the travel community do all that it can to ensure spread of H1N1 is limited, these tools assist in vital communication efforts to underscore the critical role travel plays in our economy to ensure appropriate responses as information about swine flu becomes available.
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