Research
Destination Travel Insights
![]() |
Powerful Insights for Powerful Marketing
U.S. Travel Association and American Express have teamed up to bring you Destination Travel Insights - timely, real transaction data to support destination marketing investments exclusively to U.S. Travel members.
Destination Travel Insights is a report that provides fact-based spend data that can help drive your destination's marketing strategy and investments.
See who subscribes to Destination Travel Insights.
Read what your colleagues are saying about the value Destination Travel Insights.
What Our Reports Can Do For You
Our reports identify differences in trends among leisure and business travelers, as well as where and how your visitors are spending. With these insights you can:
-
Identify gains and losses of visitation and spend for your destination
-
Maximize your marketing dollars by calling out your destination’s popular industries according to spend
-
Focus media investments according to your key feeder markets
-
Identify opportunities to grow visitor spending in your destination
-
Help drive overall awareness with both business and leisure spend trends
-
Track seasonality and lodging patterns to make informed investments
-
Understand where else your visitors travel to and share of wallet
Destination Travel Insights - Domestic Visitors |
|
As a subscriber of Destination Travel Insights - Domestic Visitors,
|
|
|
|
|
Destination Travel Insights - International Visitors |
|
As a subscriber of Destination Travel Insights - International Visitors,
|
American Express Commitment to Privacy
We take customer privacy very seriously. Our products consist of aggregated information that is not specific to individual Cardmembers or merchants and do not contain any personally identifiable information.
-
-
-
U.S. Travel Councils
-
Upcoming Events
-










