The Meetings Mean Business Coalition (MMBC) was created in 2009 by the U.S. Travel Association to showcase the incredible value that business meetings, travel and events bring to the U.S. economy.
Meetings Mean Business brings together the entire industry. Its members span all facets of the meetings industry, which have come together behind a common goal: providing the resources, tools and information to show the real impact the meetings industry has on businesses, economies and communities.
Global Meetings Industry Day
MMB spearheads the annual Global Meetings Industry Day (GMID), planned for April 12, 2018. Meeting professionals across the world participate in the international day of advocacy, with more than 120 events held across six continents in 2017.