Renew Brand USA Brand USA has been reauthorized through 2027 Image Brand USA — a program that has proven to boost U.S. jobs and the economy without costing taxpayers a dime — has been reauthorized through 2027. Thanks to our travel champions in Congress, the travel industry and other key stakeholders, language to reauthorize Brand USA was included in a 2019 year-end funding agreement, ensuring the program can continue to operate through 2027. Travelers have many choices and we want them to choose America. With Brand USA’s reauthorization, we are in a better position to welcome more inbound visitors and stay competitive in the global travel market. SHOW LESS SHOW MORE CONTACT US U.S. Travel Association For more information about this Issue, please contact us at: 202.408.8422 @ustravel
THE ITINERARY May 01, 2024 A Conversation with TSA on Biometric Screening Technology Image In April, TSA Deputy Administrator Holly Canevari joined U.S. Travel EVP of Public Affairs and Policy, Tori Barnes at Hartsfield-Jackson Atlanta International Airport for a conversation on TSA’s...
PRESS RELEASE April 03, 2024 U.S. Travel Welcomes Fred Dixon as CEO of Brand USA Image U.S. Travel Association President and CEO Geoff Freeman issued a statement on the announcement of Fred Dixon as incoming president and chief executive officer of Brand USA, America’s travel marketing organization.
REPORT January 11, 2024 Analysis on Global Competitiveness of American Travel Image U.S. Travel's eye-opening study with Euromonitor found that the United States ranks second to last out of 18 top travel markets in terms of global competitiveness. Decades of underinvestment and a lack of federal focus caused the U.S. to fall behind, while other countries implement robust strategies to increase international visitation and grow economic output.
WEBINARS March 14, 2023 Global Meetings Industry Day: Meetings Matter, Your Engagement Matters Image Listen in for a special look into the importance, history and benefits of Global Meetings Industry Day. Plus, find activation inspiration from key industry players such as Hilton, MGM Resorts...