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Last week, U.S. Travel welcomed 5,700 attendees, including 2,000 international buyers and media from nearly 70 countries—an impressive 20% increase from last year—to IPW in Los Angeles. Each IPW not...

As the event concluded, here are some additional highlights from U.S. Travel’s IPW. Ziggy Marley Luncheon Performance We welcomed reggae icon Ziggy Marley to the stage at yesterday’s luncheon...

At U.S. Travel’s IPW, five travel journalists were honored with U.S. Travel Association and Brand USA Travel Writer Awards. The competition recognizes outstanding travel writing by journalists in three categories: best U.S. travel destination article, best (past) IPW host city article for San Antonio (2023), and best trade publication Article.

Right in time for IPW, the National Travel and Tourism Office (NTTO) shared updated forecasts that affirm the resurgence of international visits to the United States. According to NTTO, there were 66...

U.S. Travel Association's IPW is in full swing driving over $5.5 billionin economic impact in future travel to the U.S. Travel has the unique ability to generate a trade surplus for the American economy, and the business conducted at IPW will play a pivotal role in reestablishing international inbound travel as the leading service export of our nation.

“It should be our national goal to be nothing short of number one in terms of visitor arrivals, visitor spend and visitor experience,” Freeman said. “But our ambitions are constrained by excessively...