Only the U.S. Travel Association reaches the travel industry in its entirety, extending its influence across all 19 segments.

Sponsorship at premier U.S. Travel events and board meetings offers visibility and engagement with new and existing clients, while creating brand awareness in ways that are flexible, cost‑effective and comprehensive.





ESTO is the single most important show we do each year. We have seen contacts we've made at ESTO ultimately turn into important contracts for our company.

ESTO (Educational Seminar for Tourism Organizations) is the premier annual learning and knowledge-sharing forum for destination marketing professionals. Attracting more than 700 destination leaders, ESTO is unique in that it is created by and exclusively for this specific target audience. ESTO is not open to other industry sectors, with the exception of a limited number of official ESTO sponsors. ESTO is the place where destination professionals go to learn about new tools and techniques, share best practices, and debate pressing issues affecting destinations.

ESTO 2019 | August 17-20 | Austin, TX

ESTO 2020 | August 22-25 | Grand Rapids, MI

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What we wanted to do was immerse people in our brand...pique their interest to come talk to us about what's new.

U.S. Travel Association's IPW is the travel industry's premier international marketplace and the largest generator of travel to the U.S. - it is NOT a typical trade show. In just three days of intensive pre-scheduled business appointments, more than 1,000 U.S. travel organizations from every region of the USA (representing all industry category components), and more than 1,300 international and domestic buyers from more than 70 countries conduct business negotiations that result in the generation of more than $4.7 billion in future Visit USA travel. At IPW, buyers and sellers are able to conduct business that would otherwise be generated only through an exhaustive number of around-the-world trips.

IPW 2020 | May 30 - June 3 | Las Vegas, NV

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Destination Capitol Hill


Simpleview is solely committed to the health, wealth and prosperity of the travel industry, so it is important for us to support and influence the key issues and policies that affect our clients and industry partners.

Destination Capitol Hill is the travel industry's premier legislative fly-in, organized by U.S. Travel. The event will bring travel leaders from across the country to Washington, D.C. to educate policymakers about the power of travel. The program combines a legislative day on Capitol Hill with advocacy training, guest speakers and peer-to-peer networking. Destination Capitol Hill will provide delegates with opportunities to learn about upcoming legislation that impacts travel; mingle with key influencers and travel industry professionals at the networking reception; and meet with members of Congress to stress the importance of travel as an economic driver. Destination Capitol Hill is part of U.S. Travel's Spring Meetings Week.

DCH 2020 | April 1-2 | Washington, D.C.

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NCSTD Spring Forum



Held over one and a half days and two nights, the National Council of State Tourism Directors (NCSTD) Spring Forum attracts approximately 35-40 state tourism directors from across the country to discuss state specific issues, meet with colleagues on council-related matters, and engage U.S. Travel Association leadership in dialogue about current and upcoming programs.

NCSTD Spring Forum 2020 | TBD | Washington, D.C.

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Destinations Council



The Destinations Council represents more than 350 U.S. Travel Association destination marketing organization (DMO) and convention and visitors bureau (CVB) members, whose purpose is to enhance the effectiveness of DMO professionals through the annual program of work created by the Destinations Council’s Board of Advisors. The Destinations Council connects DMOs and CVBs and serves as champions who support and assist U.S. Travel in its national grassroots advocacy efforts. Educate and network, advocate, and inform are the main task forces that drive the council’s initiatives. Average attendance at meetings is approximately 20-25; meetings are exclusive to Destinations Council Board members.

Spring Board of Advisors' Meeting 2019 | April 9 | Washington, D.C.

Summer Board of Advisors' Meeting 2019 | August 17 | Austin, TX

Fall Board of Advisors' Meeting 2019 | TBD

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U.S. Travel Board of Directors Meetings


The U.S. Travel Association is made up of the best and brightest leaders in our dynamic, complex and ever‑changing industry. There is no more qualified audience for us.

The U.S. Travel Association Board of Directors is comprised of more than 100 industry leaders from every travel sector, including destinations, airlines, attractions, hotels, rental car companies, cruise lines, transportation companies, and more. Board sponsorships provide unique opportunities to network and create lasting relationships with senior executives, including State Tourism Directors, convention and visitor bureau executives, corporate senior vice presidents of sales and marketing, COOs and CEOs – all of whom are top travel industry leaders.

Fall Board Meeting 2019 | November 20-21 | Washington, D.C.

Spring Board Meeting 2020 | April 2-3 | Washington, D.C.

Summer Board Meeting 2020 | July 29 - August 2 | Portland, OR

Fall Board Meeting 2020 | November 17-18 | Washington, D.C.

More about Board Meeting sponsorships (PDF) ›