Tori Barnes serves as Executive Vice President of Public Affairs and Policy at U.S. Travel Association.  Barnes, who was previously a top lobbyist for General Motors, joined U.S. Travel in November of 2017 as Senior Vice President of Government Relations. In that time, she secured some impressive legislative achievements for the organization, as well as sustained engagement with the country’s top policymakers.

Barnes will continue to lead U.S. Travel Association’s government relations team, overseeing the group’s critical policy efforts. These include upgrading America’s air travel infrastructure and improving connectivity nationwide, promoting common-sense policies that effectively balance security and travel facilitation, and protecting Open Skies agreements.

Prior to joining U.S. Travel in 2017, Barnes was an integral member of General Motors’ federal affairs team for more than fourteen years, playing a crucial role in strengthening GM’s presence on Capitol Hill, leading the company’s tax policy and trade strategies and managing political operations. She most recently served as Executive Director of Federal Affairs, and managed a diverse portfolio that included tax, trade, fuel economy, transportation, pension issues and political operations. Previously, she served as a Congressional Liaison for the Republican National Committee and as Director of Fundraising and Events for the Cystic Fibrosis Foundation’s National Capital Chapter.

Barnes is on the board of the Congressional Women’s Softball Game (CWSG), and coaches the Members of Congress team, which plays an annual game against women in the press to raise money for the Young Survival Coalition, an organization that works with young women facing breast cancer.

Barnes graduated from George Mason University, and also attended Miami University of Ohio.

All Posts

By Tori Barnes
Friday Check-In

Friday Check-In | November 22, 2019

November 22, 2019

In this week’s Friday Check-In, we’ll provide an update from our fall Board of Directors meeting, discuss the latest steps toward the renewal of Brand USA, and share how we’re helping America get...

View Video
media airport-luggage.png

CBP to Consolidate Fees, Applications for Trusted Traveler Programs

November 22, 2019

Customs and Border Protection is planning a major move to streamline the application process of some of its trusted traveler programs.

Read More
content media

Brand USA: State of Play

November 14, 2019

With the year rapidly drawing to a close, it is more important than ever for Congress to work quickly to include Brand USA’s reauthorization in must-pass legislation this year.

Read More
November 01, 2019
Friday Check-In

In this week’s Friday Check-In, we cover our role in two important congressional hearings that help advance our industry’s legislative agenda, as well as our position on the proposed U.S.-Mexico-Canada Agreement.


September 26, 2019
content media

U.S. Travel applauds the cooperation between the U.S. and Japan: what’s good for trade relations is good for travel, especially in a market as lucrative to the United States as Japan.

September 20, 2019
Friday Check-In

In this week’s Friday Check-In, you’ll learn about our efforts to renew Brand USA, and hear about several important meetings that have taken place in recent days.


September 06, 2019
content media

Great strides were made in the months leading up to recess, and we are well-positioned to secure Brand USA’s long-term reauthorization.

July 24, 2019
media us-capitol-building.png

This bill is vital to ensuring the future of America’s travel planning and promotion—and the livelihoods of the 15.7 million Americans whose jobs are supported by this industry.

July 19, 2019
content media

The U.S. Travel and Tourism Advisory Board (TTAB) held its July meeting Tuesday.