U.S. Travel Association’s IPW is the leading international inbound travel trade show, driving $4.7 billion in future travel to the United States.
It is a national showcase of America, where U.S. travel exhibitors connect with travel buyers and media from more than 70 countries to promote their product, negotiate future business and build relationships. IPW secures America’s position as a foremost global travel destination by increasing international visitation and showing the world the best of what the U.S. has to offer.
Learn more about The Value and Economic Impact of IPW
About Brand USA
As the premier sponsor of IPW, Brand USA looks forward to welcoming travel professionals around the globe to IPW. As the nation’s destination marketing organization, Brand USA inspires people worldwide to experience the United States’ diverse destinations and attractions.
Brand USA works in close partnership with the travel industry to maximize the economic and social benefits of travel. These benefits include creating jobs essential to the economy and fostering understanding between people and cultures. According to a study done by Oxford Economics, over a two-year period Brand USA's marketing initiatives have helped bring more than 2 million incremental visitors to the USA, benefitting the U.S. economy with nearly $15 billion in business sales; nearly $2 billion in federal, state and local taxes; and supporting, on average, 50,000 incremental jobs per year.
Brand USA’s marketing programs are funded by non-Federal contributions, which support our marketing effort to inspire travelers to explore the United States of America’s boundless possibilities.
For industry or partner information about Brand USA, visit www.TheBrandUSA.com
For information about exceptional and unexpected travel experiences in the United States, please visit Brand USA’s consumer website at www.VisitTheUSA.com