June 18 - June 22, 2016
New Orleans, Louisiana
What Is IPW?
U.S. Travel Association’s IPW is the travel industry's premier international marketplace and the largest generator of travel to the U.S. - it is NOT a typical trade show. In just three days of intensive pre-scheduled business appointments, more than 1,000 U.S. travel organizations from every region of the USA (representing all industry category components), and close to 1,200 international and domestic buyers from more than 70 countries, conduct business negotiations that result in the generation of more than $4.7 billion in future Visit USA travel. At IPW, buyers and sellers are able to conduct business that would otherwise be generated only through an exhaustive number of around-the-world trips.
Learn more about The Value & Economic Impact of IPW.
About Brand USA
As the premier partner of IPW, Brand USA looks forward to welcoming travel professionals around the globe to IPW in New Orleans. As the nation’s destination marketing organization, Brand USA inspires travelers worldwide to experience the United States’ boundless possibilities. In 2013, Brand USA’s marketing efforts helped welcome 1.1 million additional visitors to the USA. At IPW, Brand USA will be available for business appointments to discuss how the organization continues to expand into new markets and introduce new programs that are helping to increase global visitation to the USA. We look forward to sharing with you the range of cooperative programs we offer and working with you to invite the world to discover this land like never before.
For industry or partner information about Brand USA, visit www.TheBrandUSA.com.
For information on travel to the United States, visit www.DiscoverAmerica.com.